"dditionally, you can get even more specific and ask it to incorporate some of the competitive advantages you want to highlight." —How to use ChatGPT to boost your PPC efforts  read more >

"Now, a few of the highest skilled weavers and clothmakers were just fine — there was still a market for the finest artisanal goods, and machine-made stuff couldn't touch any of that. I expect this is a similar dynamic we'll see play out with AI and a lot of jobs involving things like writing, coding, illustration, and graphic design." —What History Says About AI's Threat to Jobs and White-Collar Work  read more >

"My colleague Aki Ito wrote about how AI will ultimately harm the most talented people in white collar jobs, because it will make it harder for them justify sky-high wages." —What History Says About AI's Threat to Jobs and White-Collar Work  read more >

"Broad match keywords might help you capture a wider range of these fringe keywords, but this research might be helpful in other areas like ad copywriting or landing page copy." —How to use ChatGPT to boost your PPC efforts  read more >

"“It’s optimizing past the point of diminishing returns.” Obviously, stop before you hit the point of diminishing returns. The problem is people stop way before reaching the point of diminishing returns but claim they’ve hit diminishing returns." —Are your standards too low? In defense of raising the bar  read more >

"Another reason why high standards matters: As a leader, you can’t see everything every person does every day. Managers, by definition, have less visibility into what each direct report is working on than the direct report does. You need your team to hold themselves to a high standard in the moments when no one is looking" —Are your standards too low? In defense of raising the bar  read more >

"Reduce decision fatigue: Stop being the only one who catches stuff that slips through the cracks and being the only one who makes decisions." —Are your standards too low? In defense of raising the bar  read more >

"This team uses lazy excuses like “there’s a speed vs quality trade-off!” when they are not remotely close to moving fast enough or shipping work that’s high quality enough to breach that boundary." —Are your standards too low? In defense of raising the bar  read more >

The article discusses the impact of AI on the job market and the need for businesses to adapt their business models. It highlights the importance of CEOs focusing on top-line growth and creating new revenue streams rather than solely reducing headcount. The article also raises concerns about data ownership and monetization in AI systems. It mentions the potential of multimodal AI systems and provides an example of using AI chat tools to analyze a panel discussion. Overall, the article emphasizes the need for thoughtful consideration and strategic decision-making regarding AI. Original... read more >

This article by Wes focuses on the importance of raising standards in order to improve your team's chances of success. Wes shares his experience of setting a high bar for quality and the benefits it brings. He explains that teams who refuse to settle and constantly strive for excellence are the ones who achieve innovation and success. On the other hand, teams with low standards make excuses and produce mediocre work, missing out on opportunities for growth. Wes argues that as a leader, setting high standards is crucial as it sets the tone for what is acceptable and celebrated within the team....... read more >